September 19, 2024

Celtic have released a statement to the London Stock Exchange, notifying in a trading update that their financial performance for the year ending 30th 2024 will exceed expectations.

It is commonly known that the team is now in excellent financial standing, with record product sales, season ticket sales, and Champions League money all adding to the club’s annual earnings higher than ever.

When considering the club’s overall success, that’s a plus, but there have been instances when the resources available haven’t aligned with the expectations of fans who want to see more investment made in the team.

Although there are still a few weeks left to turn around the dismal summer transfer market, many fans would like to see some market ambition displayed.

This most recent upgrade won’t really put an end to the argument.

Celtic heading for another impressive set of financial results

The club sent the stock exchange a statement on Tuesday saying, “After winning the domestic double, Celtic has enjoyed a strong on-field performance in the 2023–24 football season.” It has also had a prosperous year in terms of making money from player trading.

Celtic now projects earnings for the year ending June 30, 2024, to be much better than previous forecasts, which were created before the season ended and prior to specific player disposals. This is due to these gains and a great end to the season from a footballing standpoint.

In addition to trading revenue, player registration valuations and player trading have the potential to significantly affect Celtic’s financial performance. The summer transfer window is currently open. When it closes and the year-end balance sheet review is completed, the Club will be able to verify the amount of money it made by releasing its financial results for the fiscal year that ended on June 30, 2024, in accordance with schedule, in mid-September 2024.

Peter Lawwell, Brendan Rodgers and Michael Nicholson are seen as New Celtic manager Brendan Rodgers attends a press conference at Celtic Park on Ju...

Celtic must use their vast resources efficiently

While there’s no harm in the news, it makes no sense for the club to hoard money. It ought to be there, ready to be spent, not just sitting pretty on a balance sheet. Fans don’t want that.

Investing in the Barrowfield training complex has been greatly appreciated, and it was a wise use of Celtic’s existing financial resources.

It is now imperative that the club implement a successful recruitment strategy without being unduly hampered by concerns about future downturns.

The board needs to strike a balance between overspending and too cautious, which could hurt the squad in the park.

 

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